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Go ahead. Let your business
go to the dogs.

You’ll find we have extensive experience in virtually every major category. Luxury products. Financial services. Packaged goods. Technology. Publishing. Telecommunications. Travel and more. However, what really sets CharlieDog apart is the commitment we make to our clients. Your goals are our goals. We will partner with you, doing everything we can to help you unleash the full potential of your business.

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Tassimo Seasonal Campaigns

Challenge
How can Tassimo keep customers stocking up on their favorite T DISCs?

Solution
Blow ‘em away with a sale for every season. CharlieDog created dynamic, animated seasonal campaigns – emails and web promos that produced some of Tassimo’s highest grossing revenues.

Gevalia Teas Product Re-launch

Gevalia Teas Product Re-launch

Challenge
How does a leading direct-to-consumer coffee company with a small tea business gain market share in the fast-growing world of tea?

Solution
Tea-commerce. Using impactful cross-sell email and web promotions, CharlieDog Advertising helped Gevalia re-launch its tea business. By introducing new blends, including a boutique line, they’ve established themselves as experts and gained a compelling presence in this competitive market

illy caffè E-Commerce

illy caffè E-Commerce

Challenge
How does a premium-brand Italian coffee with virtually no consumer awareness in the U.S. build a direct-to- consumer business?

Solution
Create e-buzz. CharlieDog developed a branded, multimedia campaign online and off, starting with the launch of illy’s online store. We then backed it up with holiday-themed email marketing, ongoing print ads, direct mail and a consumer catalog, all designed to drive up online sales.

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Metlife retirewise

Challenge
How does a company participating in MetLife’s retirewise program grab their employees’ attention and drive registration for MetLife’s workshop series?

Solution
Be playful and positive. We created a 5-email campaign, using humorous images of Peanuts characters and a positive message to generate the interest and urgency that will get people on board.

Gevalia Crown Collection Subscription Program

Gevalia Crown Collection Subscription Program

Challenge
How does a premium, direct-to-consumer coffee company increase sales among its core group of customers?

Solution
Give them exclusive access. Offer them the chance to possess some of the world’s rarest and most exotic coffees – available just once a year in limited quantities – by joining one of Gevalia’s specialty clubs. Through a series of email deployments and web promotions, CharlieDog dialed up the urgency and excitement around these prized, boutique coffees and sweetened the offer with a free gift. Sales exceeded target goals by over 50%!

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Gevalia Holiday Email Marketing

Challenge:

How do you market Gevalia as the perfect gift for every occasion?

Solution:

Create timely gift sets consumers fall madly in love with. Whether it’s Valentine’s Day, St. Patrick’s Day, July 4th or Christmas, CharlieDog has used fun, engaging animated emails and web promotions to send holiday sales soaring.