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We’re a rare breed.
Big agency talent and
no bureaucracy.

BETH PETERSON
Senior Strategist

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Moving at the speed of light, clients appreciate Beth’s high energy and results-driven approach. She’s an integrated marketing professional with a diverse background in media, sales, digital, experiential marketing and corporate events as well as B2B and B2C experience in hospitality/restaurants, logistics, technology, and food manufacturing. Beth has hands-on experience in building profitable revenue through a range of capabilities including positioning, strategic planning, and the execution of content marketing, public relations, paid media, influencer programs, local store marketing, community outreach and promotions. She’s developed extensive programming for Sam’s Club, Coke Zero, Mars & Tyson. 

Beth’s pedigree before CharlieDog:
 
As a Marketing Strategist & Business Consultant, Beth spent 10 years as an event marketing pro in the software industry, owned a restaurant, ran influencer marketing programs including creating and running  food blogger conferences working with SAP, CA, The National Restaurant Association, International Housewares Association, Kenmore Appliances, Happy Egg, & more. Beth is also a published cookbook author and has been an “on camera”  talent representing brands at the national level. Beth has a marketing concentrated BA- cum laude from Columbia College Chicago.

In her personal life, Beth is mother to three fabulously awesome kids and one seriously smart German Shepherd.  Beth’s yoga mat and running shoes are in use daily. Passionate about dodging minus zero temps replaced with palm trees, & sunshine, Beth works from both Palm Beach and Chicago during typical snowbird months.

 

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OUR EXPERTISE
CREATIVE STRATEGY
ART DIRECTION & DESIGN
COPYWRITING & EDITING 
BRANDING
WEB DESIGN & CONTENT 
WEB DEVELOPMENT
DIGITAL & PRINT ADVERTISING
E-COMMERCE
EMAIL MARKETING
INFOGRAPHICS
CONTENT MARKETING
MARKETING COLLATERAL
SUBSCRIPTION PROGRAMS
DIRECT MARKETING
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